Dr. V Brown

As a Canadian Doctor, we rarely learn practice management as most medicine is under some level of government auspices. What Cheryl Whitman has so succinctly managed to do in the case of practice management is to both teach and demonstrate the ins and outs of actually running a cosmetic practice from the medicine to the marketing. And as we are seeing more and more interest across the country in cosmetic options, this is a book for both the newcomer and a wonderful refresher for those already immersed in their business. A great primer, with practical, usable information.

Cheryl is donating a portion of her profits from this book to SIDS research and prevention, in memory of her grandson, and to MAZON, a Jewish charity that feeds the hungry without regard to faith or race, an organization on which her husband sits on the board.